Wednesday, December 9, 2009

How to Qualify an Agent and What Questions to Ask

  • At open houses, talk to agents to determine their competence.
  • Online, see which agents are making sales.
  • You will want an agent that you have a good connection with; someone you like and trust.
  • Ask each agent you meet with how they plan on marketing your home. Good real estate agents will provide a detailed report of how they will market your home.
  • Find out how long the agent has been in the business and pick a seasoned professional.
  • Note the agent's interest level as they view your home.
  • Ask if they will provide a pricing analysis called a comparative market analysis (CMA) that compares your home to similar ones on the market.
  • What services do you provide?
  • How long does it take for your listings to sell?
  • What is your range of fees?
  • What is your success record?
  • What are the asking prices of other homes in the area?
  • Can you supply references from three recent sellers?
  • Will you have a brokers' open house for my place?
  • Will there be a public open house?
  • How will you market my home?
  • Do you list green improvements? (All green improvements you make should be written down and given to your agent. (There is a form called "Eco-Friendly Features and Appliances" in the Appendix that you can use for this.)

    The agents that I spoke to were all enthusiastic about green improvements and said they told buyers about them. Eco-friendly improvements will only become increasingly important to buyers as awareness continues to shift towards social responsibility and the health benefits of green living.

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